Guisborough Pool League: Website, Brand & Phone App

This was a pool league phone app project for Guisborough Pool League. I built the pool league website for Guisborough Pool League, a blackball league that plays every Monday night, with two divisions and sixteen teams in pubs and clubs in and around Guisborough. It needed one place for fixtures, results, league tables, player stats and news, simple enough for volunteer officials to run and quick to use on a phone.

I designed the logo and brand, built the website, and added a custom results system and a phone app. I also sponsor the league, so this is a project close to home.

The logo started as four ideas: a window from Guisborough Priory with an 8-ball in it, an 8-ball with Roseberry Topping as the white spot, two cues leaning into an arch, and a wordmark. The Priory window won and ended up standing on a pool cue. I tried bringing Roseberry Topping into it, but it was not working, so the hill came out and the finished logo is the simplest version of the idea.

The brand system uses five colours: ink #061a36, navy #0b2a52, blue #1560b0, sky #9fd0fa and mist #eaf1f8. Headings and the logo name use Barlow Condensed and body text uses Inter. The league received a full logo pack (light and dark, stacked and horizontal, SVG and PNG), an app icon and a social share image, plus a brand page for approval.

The league features are built specifically for this site and kept separate from the design, so they are easy to look after. A simple admin area handles fixtures and results, teams and seasons. League tables, fixtures, results, player stats and team pages update automatically across the site.

The rules are built in: nine frames a night (six singles then three doubles), one point per frame, and only each first singles and first doubles frame counts towards player stats. Captains have their own logins, results are checked, and captains contact numbers are only shown to logged-in captains. A Summer Cup page is driven from stored data, so each round updates without rebuilding the page.

The site installs on a phone as a web app, with no app store needed. It has its own app icon and a gentle install prompt on mobile. A separate prompt recognises Facebook and Instagram in-app browsers, which cannot install apps, and tells people to open the site in their normal browser.

Phone alerts are built in. On iPhone they only work once the site has been added to the Home Screen, so the instructions say so clearly. I also published a welcome post for the league that walks players through installing the app and turning alerts on.

Privacy, cookie and accessibility pages are in place with a cookie banner, forms are protected against spam, and the site is secured and tuned for speed. Images are compressed, and every page has its own title, description and social share image.

The league now has a live, mobile-friendly pool league website it can run itself. Results are entered once and flow into the tables, stats and team pages automatically, and players can install the app and get alerts. It launched in November 2026, ahead of the 2026/27 winter season. You can see it live at guisboroughpool.co.uk, and I built a similar site for the Stokesley Pool League.

I build and improve websites and online shops for small and medium-sized businesses across Teesside and the North East, with almost 30 years of experience behind every project. You deal with me directly, not an agency. Get in touch to talk about your own website.