Project
PJ Plumbing & Heating Website & Branding
Full website and branding for PJ Plumbing & Heating, including logo design, vehicle graphics, SEO, social media setup and a responsive site for Wirral and Liverpool clients

Goal
Website, Branding & Visual Identity
A full website and brand development project for PJ Plumbing & Heating including custom logo design, vehicle branding, responsive website, local SEO and social media setup. A complete digital presence built to attract more clients across Wirral, Liverpool and Merseyside.
About PJ Plumbing & Heating
PJ Plumbing & Heating is a trusted, professionally accredited plumbing and gas engineering business based in Wirral, Liverpool. With over 10 years of plumbing experience and 3 years specialising in gas work, the company serves Wirral, Merseyside, Liverpool, St Helens and Chester.
They’ve built an excellent reputation for reliability, quality workmanship and customer satisfaction across the region.
Project Overview
PJ Plumbing & Heating approached me for a complete digital and brand refresh. The goal was to establish a strong, professional online presence that would attract new clients, improve local SEO rankings and create consistent branding across all customer touchpoints, from the website to vehicles and social media.
The project required a full website build, bespoke branding, local SEO and the setup of a cohesive social media presence that would help the business stand out in a competitive industry.
What I Delivered
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- Custom Branding & Visual Identity
- A bespoke, professional logo reflecting reliability and expertise
- Vehicle branding designs to boost visibility across Wirral and Merseyside
- A cohesive colour palette and visual style applied across all materials
- SEO-Optimised Website Design
- A responsive, mobile-friendly WordPress website
- Local SEO targeting Wirral, Merseyside, Liverpool, St Helens and Chester
- Keyword-focused service content to improve search performance
- A streamlined custom enquiry form to increase conversions and client enquiries
- Social Media Setup & Branding
- Creation and branding of Facebook and Instagram profiles
- Branded social graphics for a consistent and professional appearance
- Custom Branding & Visual Identity
This complete digital package gives PJ Plumbing & Heating a strong, credible and modern online presence — helping them attract more local customers, improve search visibility and grow across Liverpool and the wider North West.



