Antiguo Blue is an online destination for art and antique collectors, offering a carefully curated selection of unique pieces sourced from around the world. The brand represents craftsmanship, authenticity, and sophistication — values reflected throughout its elegant online presence.

The project aimed to create a professional e-commerce platform that showcased Antiguo Blue’s exclusive collection while providing customers with a secure and effortless shopping experience.

The website was designed to serve as a seamless e-commerce solution, combining functionality, beauty, and performance. Built on WordPress and WooCommerce, the site provides a stable foundation for selling high-value items online, while maintaining a refined and trustworthy appearance.

The project focused on five main goals:

• Build a responsive, mobile-friendly e-commerce platform with WooCommerce.
• Strengthen the brand’s identity through logo design and consistent visual styling.
• Optimise every product and page for SEO and local search visibility.
• Integrate secure online payments via Stripe with full encryption.
• Establish a social media presence aligned with the brand’s tone and aesthetic.

• A fully functional WooCommerce store, allowing smooth product management, inventory control, and checkout.
• A custom logo and brand identity, designed to reflect the elegance and exclusivity of Antiguo Blue’s offering.
• SEO and local SEO optimisation, including keyword-focused product copy, structured data, meta tags, and optimised alt-text to improve search visibility.
• A secure checkout system powered by Stripe, providing customers with peace of mind during transactions.
• Social media setup and branding across Instagram and Facebook, ensuring a consistent visual identity and engaging presence.
• Advanced product filtering and intuitive navigation, allowing collectors to browse effortlessly across categories and collections.
• Responsive, mobile-first design to ensure fast, accessible browsing across all devices.